Uncategorized - greatcontent

How to Use Dynamic Content to Boost Conversions

Introduction I want you to imagine for a second what would happen if we could convert more people into customers by creating personable and engaging content. Imagine having an online experience where your customer feels like they are talking to a friend, not a business. Now picture those conversions increasing by 30%. What Is Dynamic […]

How to Create Unique Content That Ranks #1

What is a Unique Content Concept? The unique content concept relates to search engine optimization and outstands from the competition with its value and perspective. Value is what gives you an edge over the crow and pushes your blog posts or any content type higher in search engine rankings. Why Is Unique Content Important for […]

9 Best Practices for Travel Localization: How To Localize Travel Content For Different Languages

What is Travel Content Localization? Travel content localization makes your website and marketing materials linguistically and culturally relevant to a specific target audience. It refers to: Translating copies into the local language Modifying images to reflect local culture Assuring that your marketing messages resonate with local consumers The most important part is to understand the […]

Local SEO Guide: The Simple Guide to Improve Your Local Search Rankings

Introduction Local SEO is the practice of optimizing a company's online presence to increase traffic, raise brand awareness, and generate leads from local searches. Local SEO requires an utmost dedication to multiple technical and creative activities convincing search engines that they are the most relevant choice for local queries. Companies are pointing up local customers […]

Comment Greatcontent devient une entreprise agile

Que retiendra-t-on de 2020 ? La crise sanitaire engendrée par le coronavirus, bien sûr, mais aussi ses lourdes conséquences économiques. Alors que de nombreuses entreprises ont dû mettre la clé sous la porte, d'autres sociétés agiles ont non seulement survécu mais ont su s'adapter et se réinventer. Des grands noms comme Spotify, Apple et Netflix […]

What to do When Trade Shows are Cancelled: Alternatives for B2B Marketers

Introduction B2B marketing thrives on face-to-face interaction. That's why we've come to rely on trade shows and fairs. These events bring together buyers and sellers, thought leaders, artists, and interested individuals from wider society. By bringing people who matter together, they offer the perfect environment to find new clients and make sales. But what happens when trade […]

Lock Down Your Content with these Website Security Services

Introduction Data security is no longer an afterthought or something that online businesses can think about tomorrow. Ensuring that content, customer information, and financial data are safely protected from hackers is absolute essential, and is something that all companies need to think about. At greatcontent, we want our partners to be able to focus on […]

greatcontent Is Turning Into an Agile Company

Introduction Spring 2020 will go down in history as a time when the world struggled with the scourge of Coronavirus. It decimated economies across the globe sending many businesses to the cliff edge many fell over, way beyond rescue or resuscitation. Other businesses survived, adapted, and moved forward in new and innovative ways. Some, such as Spotify, […]

Messeabsagen wegen Corona: Welche Alternativen haben B2B-Unternehmen?

Das Coronavirus ist auch in der Messebranche angekommen: Die ITB und die Leipziger Buchmesse finden 2020 nicht statt, außerdem mussten etliche kleinere Festivals, Kongresse und Veranstaltungen abgesagt oder verschoben werden. Nicht nur für die Veranstalter und die Messebranche insgesamt ist dies ein schwerer Schlag, zu den Leidtragenden gehören auch die vielen Unternehmen, die auf Messen […]

How B2B Content Marketing Can Have Benefits for All of Us

Introduction Marketing gets bad press in some quarters. Some see it as too pushy, cajoling consumers to make purchases that they don't need. Others criticize the tactics of digital marketers as they track user activity and gather data. And some object to the way that marketing content uses exploitative, sloppy language, playing fast and loose […]

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