Blogging - greatcontent

Corporate Blog: 7 Best Practices and Examples

Introduction Blogging is a must need for any company that has an online presence. Approximately Google handles more than 3.5 million searches per minute around the world and average B2B buyers consume up to 13 content pieces before deciding to strike a deal with vendors. Corporate Blog Definition A corporate blog refers to the practice […]

16 Tips to Create How-To Guides

Introduction How-to guides are everywhere! People consume the sheer amount of how-to articles every day. But have you ever wondered what it takes to create content that will reach thousands of people and address their pain points? We have a fair share of experience creating how-to guides for multiple companies over the past ten years. […]

11 Ways to Find Topics for Your Content

Introduction Have you ever run out of ideas? Well, you are not alone. The truth is that everyone blocks out, including writers and content managers. There are even situations when you are trying your best to start writing, but the flow is nowhere on the horizon. The key is to follow some steps to have […]

How to Create Infographics in 2022? (Simple Guide)

Introduction Research shows that visitors click 30 times more on infographics than text articles. In comparison, content with them grows traffic 12% faster than content without them. Let us spur you with tips and tricks for creating infographics. When it comes to types and forms of SEO content, the sky might be the limit. While continuously polishing […]

White Paper Guide 2022 - Learn to Write, Format, Design, and Promote a White Paper

Introduction White papers are a blessing for customers who search to consume expert content. For companies, it is a part of content marketing strategy to demonstrate company expertise and strengthen authority in the field. Crafting an influential white paper is not an easy ride for any marketing team, but with our tips, you can succeed. […]

How to Manage a Content Calendar: The Easy Way to Produce and Publish Your Content

Introduction Content calendars are the best way to organize your unique content production and maintain a steady publishing flow. Find out why it is important and why you should create one. What Is a Content Calendar? A content calendar is a schedule of the workflow content producers need to handle. It's a tool for planning, […]

5 Things You Should Know Before Writing Blog Interviews

Introduction Every Business strives to offer diverse content to its audience. And one of the renowned ways to diversify your blog is by conducting interviews with niche-related people. What Are Blog Interviews? A blog interview is a discussion involving Questions & Answers. The content creator addresses a list of questions to respondents and builds the […]

Where AI Falls Down – Why Multilingual Content Creation Still Needs the Human Touch

Introduction While AI has come on in leaps and bounds and CAT tools are very valuable to translators and transcreators, they are no match for the leads that can be produced from investing in original content written by native speakers. The aim is not just to have content in another language. The aim is to achieve e-commerce […]

5 blogs de SEO en français qui valent le détour

Le secteur de la vente par Internet est en constante mutation et les meilleures façons de booster sa visibilité en ligne changent tout aussi régulièrement. Nulle surprise donc que tant d'entreprises soient à la recherche de bons conseils pour augmenter leur chance de succès. Heureusement, un grand nombre de spécialistes talentueux peuvent les y aider, […]

The 8 Best Marketing Blogs

Introduction What is marketing? The Oxford Dictionary tells us that marketing is the 'activity of presenting, advertising and selling a company's products or services in the best possible way'. Why do you need marketing? You might have the best product or service ever but if your customers don't know about it, you won't make a penny let […]

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