Blog - greatcontent

15 Content Marketing Trends Set to Dominate 2023

Content Marketing State in 2023 As more and more businesses adopt content marketing, the effectiveness of this type of marketing will continue to rise. Content marketing is a great way to connect with customers and promote your brand. Content Marketing Stats in 2022 78% of marketers say that their organization creates more content than ever […]

The 11 Best Machine (AI) Translation Tools in 2023

Introduction Artificial intelligence is developing at an extraordinary pace and revolutionizing the translation industry. Yes, the world is transforming in every corner, and the translation industry is no exception. That said, dozens of translators keep up with the latest machine-oriented translation trends and integrate AI tools into their daily work life. And don't get us […]

Keyword Research: A Step-By-Step Guide on How to Find the Best Keywords for Your Blog

Introduction to Keyword Research Guide Google occasionally changes the way it ranks websites and shakes up the search engine algorithm. While we have witnessed many algorithm updates, there is one thing that always stays constant for brands trying to optimize their pages - keyword research. What are Keywords? Keywords are the words that describe the […]

Off-Page SEO Optimization: How to Optimize Your Off-Page SEO for Google?

Introduction It's not enough to create fantastic content and hope that visitors will arrive. What is happening away from your company website also has a huge effect on how many leads you generate and how well your sites perform in search engine rankings. Off-page SEO involves a range of techniques including, but far from restricted to, […]

Local SEO Guide: The Simple Guide to Improve Your Local Search Rankings

Introduction Local SEO is the practice of optimizing a company's online presence to increase traffic, raise brand awareness, and generate leads from local searches. Local SEO requires an utmost dedication to multiple technical and creative activities convincing search engines that they are the most relevant choice for local queries. Companies are pointing up local customers […]

On-Page SEO Optimization: How to Optimize Content Elements for Better Ranking

Introduction This article will help you understand what on-page SEO optimization is, why it is important, and integrate on-page tactics into your SEO strategy. What Is On-Page SEO Optimization? On-page SEO refers to the practices of optimizing the webpage for search engines and customers to make your content as discoverable as possible and attract organic […]

Content for Banking-Marketing: Key Strategies That Work

Introduction Today's customers are savvy. They know how important their data and their customers are to your bank. In return for giving it, they want a personalized, easy, valuable, and engaging experience. Use content marketing to introduce them to this experience, and use analytics gathered from the marketing campaigns to personalize the experience further down […]

7 Ways to Connect to Your Audience and Boost Your Sales

Introduction In the world of marketing, we often talk about "engagement" and creating an immersive user experience; but what lies at the heart of these buzzwords? In most cases, customer engagement marketing can be reduced to one fundamental challenge: finding a way to connect. But here's the problem: as digital marketers, we can't make eye contact or […]

16 Tips to Create How-To Guides

Introduction How-to guides are everywhere! People consume the sheer amount of how-to articles every day. But have you ever wondered what it takes to create content that will reach thousands of people and address their pain points? We have a fair share of experience creating how-to guides for multiple companies over the past ten years. […]

11 Ways to Find Topics for Your Content

Introduction Have you ever run out of ideas? Well, you are not alone. The truth is that everyone blocks out, including writers and content managers. There are even situations when you are trying your best to start writing, but the flow is nowhere on the horizon. The key is to follow some steps to have […]